Mendix Customer Stories

Mendix Customer Stories

Mendix Customer Stories

Mendix Customer Stories

Mendix Customer Stories

Building an immersive digital storytelling platform.

Building an immersive digital storytelling platform.

Building an immersive digital storytelling platform.
Building an immersive digital storytelling platform.

Web design, UI, UX

Web design, UI, UX

Web design, UI, UX

Web design, UI, UX

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Overview

Overview

Overview

Overview

256 (and counting) unique, impactful stories

Mendix, a low-code software platform, empowers thousands of customers to achieve their unique business goals. As a Visual Designer at Mendix, I was tasked with redesigning the Customer Stories landing page and individual story pages, which showcase the achievements of Mendix customers.

View the webpage

256 (and counting) unique, impactful stories

Mendix, a low-code software platform, empowers thousands of customers to achieve their unique business goals. As a Visual Designer at Mendix, I was tasked with redesigning the Customer Stories landing page and individual story pages, which showcase the achievements of Mendix customers.

View the webpage

256 (and counting) unique, impactful stories

Mendix, a low-code software platform, empowers thousands of customers to achieve their unique business goals. As a Visual Designer at Mendix, I was tasked with redesigning the Customer Stories landing page and individual story pages, which showcase the achievements of Mendix customers.

View the webpage

Challenge

Challenge

Challenge

Challenge

Challenge

Make it easier & more enjoyable to browse Mendix's customer stories

This treasure trove of stories highlights the value of Mendix's software and inspires innovative use cases. However, the online browsing experience did not feel as rich or dynamic as the stories themselves. I worked with stakeholders across the Web Operations, Marketing, and Customer Success teams to redesign and implement a more engaging platform to showcase these stories effectively.

Make it easier & more enjoyable to browse Mendix's customer stories

This treasure trove of stories highlights the value of Mendix's software and inspires innovative use cases. However, the online browsing experience did not feel as rich or dynamic as the stories themselves. I worked with stakeholders across the Web Operations, Marketing, and Customer Success teams to redesign and implement a more engaging platform to showcase these stories effectively.

Make it easier & more enjoyable to browse Mendix's customer stories

This treasure trove of stories highlights the value of Mendix's software and inspires innovative use cases. However, the online browsing experience did not feel as rich or dynamic as the stories themselves. I worked with stakeholders across the Web Operations, Marketing, and Customer Success teams to redesign and implement a more engaging platform to showcase these stories effectively.

Make it easier & more enjoyable to browse Mendix's customer stories

This treasure trove of stories highlights the value of Mendix's software and inspires innovative use cases. However, the online browsing experience did not feel as rich or dynamic as the stories themselves. I worked with stakeholders across the Web Operations, Marketing, and Customer Success teams to redesign and implement a more engaging platform to showcase these stories effectively.

Make it easier & more enjoyable to browse Mendix's customer stories

This treasure trove of stories highlights the value of Mendix's software and inspires innovative use cases. However, the online browsing experience did not feel as rich or dynamic as the stories themselves. I worked with stakeholders across the Web Operations, Marketing, and Customer Success teams to redesign and implement a more engaging platform to showcase these stories effectively.

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The original Customer Stories landing page & story page

The original Customer Stories landing page & story page

The original Customer Stories landing page & story page

The original Customer Stories landing page & story page

Process

Process

Process

Process

I began by auditing other customer story/testimonial pages across industries. I researched how other companies highlight important content like key statistics, logos, quotes, and videos. I decided to use large featured content blocks in the first iteration of my landing page to create heirarchy.

I began by auditing other customer story/testimonial pages across industries. I researched how other companies highlight important content like key statistics, logos, quotes, and videos. I decided to use large featured content blocks in the first iteration of my landing page to create heirarchy.

I began by auditing other customer story/testimonial pages across industries. I researched how other companies highlight important content like key statistics, logos, quotes, and videos. I decided to use large featured content blocks in the first iteration of my landing page to create heirarchy.

I began by auditing other customer story/testimonial pages across industries. I researched how other companies highlight important content like key statistics, logos, quotes, and videos. I decided to use large featured content blocks in the first iteration of my landing page to create heirarchy.

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An early version of the landing page included large featured content blocks

An early version of the landing page included large featured content blocks

After stakeholder feedback on my first iteration, I replaced the large content blocks with videos and quotes integrated throughout the story grid. This new layout is bright and celebratory, matching the energy of Mendix's customers. The bite-sized story snippets engage prospective customers and encourage them to try Mendix.

After stakeholder feedback on my first iteration, I replaced the large content blocks with videos and quotes integrated throughout the story grid. This new layout is bright and celebratory, matching the energy of Mendix's customers. The bite-sized story snippets engage prospective customers and encourage them to try Mendix.

After stakeholder feedback on my first iteration, I replaced the large content blocks with videos and quotes integrated throughout the story grid. This new layout is bright and celebratory, matching the energy of Mendix's customers. The bite-sized story snippets engage prospective customers and encourage them to try Mendix.

"Sam did an incredible job with our Customer Stories webpage redesign. She translated our requirements into something even better than we could have imagined and offered many creative improvements along the way."

Carina S., Customer Stories and Advocacy Programs Manager, Mendix

"Sam did an incredible job with our Customer Stories webpage redesign. She translated our requirements into something even better than we could have imagined and offered many creative improvements along the way."

Carina S., Customer Stories and Advocacy Programs Manager, Mendix

"Sam did an incredible job with our Customer Stories webpage redesign. She translated our requirements into something even better than we could have imagined and offered many creative improvements along the way."

Carina S., Customer Stories and Advocacy Programs Manager, Mendix

"Sam did an incredible job with our Customer Stories webpage redesign. She translated our requirements into something even better than we could have imagined and offered many creative improvements along the way."

Carina S., Customer Stories and Advocacy Programs Manager, Mendix

"Sam did an incredible job with our Customer Stories webpage redesign. She translated our requirements into something even better than we could have imagined and offered many creative improvements along the way."

Carina S., Customer Stories and Advocacy Programs Manager, Mendix

My design team provided valuable feedback on my art direction, leading to a final concept that highlights the interconnected network of Mendix customers through connected concentric circles and glowing dots. To let the stories take center stage, I kept the story page design minimal. One challenge was creating a flexible layout for key statistics at the top, accommodating varying lengths and quantities—ranging from a single short statistic to three longer ones—while maintaining a clean and cohesive design.

My design team provided valuable feedback on my art direction, leading to a final concept that highlights the interconnected network of Mendix customers through connected concentric circles and glowing dots. To let the stories take center stage, I kept the story page design minimal. One challenge was creating a flexible layout for key statistics at the top, accommodating varying lengths and quantities—ranging from a single short statistic to three longer ones—while maintaining a clean and cohesive design.

My design team provided valuable feedback on my art direction, leading to a final concept that highlights the interconnected network of Mendix customers through connected concentric circles and glowing dots. To let the stories take center stage, I kept the story page design minimal. One challenge was creating a flexible layout for key statistics at the top, accommodating varying lengths and quantities—ranging from a single short statistic to three longer ones—while maintaining a clean and cohesive design.

The development team pulled the vision together with subtle hover animations

The development team pulled the vision together with subtle hover animations

The development team pulled the vision together with subtle hover animations

The development team pulled the vision together with subtle hover animations

The development team pulled the vision together with subtle hover animations

Takeaways

I think sharing stories is one of the most powerful things we can do as humans. Improving the platform that allows Mendix's customers to get their stories out into the world was an important endeavor to me that I wanted to get right. It is incredible to watch the platform I built continue to become more rich and impactful with each new story added.

Takeaways

I think sharing stories is one of the most powerful things we can do as humans. Improving the platform that allows Mendix's customers to get their stories out into the world was an important endeavor to me that I wanted to get right. It is incredible to watch the platform I built continue to become more rich and impactful with each new story added.

Takeaways

I think sharing stories is one of the most powerful things we can do as humans. Improving the platform that allows Mendix's customers to get their stories out into the world was an important endeavor to me that I wanted to get right. It is incredible to watch the platform I built continue to become more rich and impactful with each new story added.

Takeaways

I think sharing stories is one of the most powerful things we can do as humans. Improving the platform that allows Mendix's customers to get their stories out into the world was an important endeavor to me that I wanted to get right. It is incredible to watch the platform I built continue to become more rich and impactful with each new story added.

Takeaways

I think sharing stories is one of the most powerful things we can do as humans. Improving the platform that allows Mendix's customers to get their stories out into the world was an important endeavor to me that I wanted to get right. It is incredible to watch the platform I built continue to become more rich and impactful with each new story added.

[email protected] ◒ (c) 2025

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